{
    "title": "Sn\u00f8hetta and Viabizzuno expand the Aura collection",
    "modified_at": "2026-04-22 14:39:12",
    "published_at": "2026-04-22 12:57:00",
    "url": "https://snohetta.prezly.com/snohetta-and-viabizzuno-expand-the-aura-collection",
    "short_url": "http://prez.ly/zZBd",
    "culture": "en",
    "language": "EN",
    "subtitle": "Developed in collaboration with renowned Italian lighting manufacturer Viabizzuno, Sn\u00f8hetta expands the Aura collection with a new wall-mounted version. First introduced during last year\u2019s Milan Design Week, Aura explores lighting design from a different perspective \u2014 beginning with light itself and the way it is shaped in space.",
    "slug": "snohetta-and-viabizzuno-expand-the-aura-collection",
    "body": "<p>&nbsp;</p><p style=\"text-align: left\">The collection stems from a simple yet fundamental ambition: to treat light as the starting point of the design process. Based on advanced mathematical calculations and a deep understanding of how light behaves, Aura shapes illumination into a controlled and precise presence.</p>\n    <figure\n        class=\"release-content-image release-content-image--contained release-content-image--align-center\"\n        data-component=\"image-zoom-popup\"\n        data-image-zoom-popup-selector=\".release-content-image__image\"\n        data-image-zoom-popup-i18n=\"data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0=\"\n        data-image-zoom-popup-tracking-views-event=\"Story Image View\"\n        data-image-zoom-popup-tracking-download-event=\"Story Image Download\"\n        data-image-zoom-popup-placement=\"content\"\n    >\n        <div class=\"image-thumbnail-rollover\" style=\"width: 100%\">\n            <img\n                src=\"https://cdn.uc.assets.prezly.com/e601ae13-10f6-4faf-ba01-9a0a1dae8051/-/crop/3024x2918/0,297/-/preview/-/resize/1200x/-/format/auto/\"\n                                    srcset=\"https://cdn.uc.assets.prezly.com/e601ae13-10f6-4faf-ba01-9a0a1dae8051/-/crop/3024x2918/0,297/-/preview/-/resize/1200x/-/format/auto/ 1x, https://cdn.uc.assets.prezly.com/e601ae13-10f6-4faf-ba01-9a0a1dae8051/-/crop/3024x2918/0,297/-/preview/-/resize/2400x/-/format/auto/ 2x\"\n                                class=\"release-content-image__image image-thumbnail-rollover__image\"\n                data-description=\"Photo by Viabizzuno\"\n                id=\"image-e601ae13-10f6-4faf-ba01-9a0a1dae8051\"\n                data-id=\"e601ae13-10f6-4faf-ba01-9a0a1dae8051\"\n                data-original=\"https://cdn.uc.assets.prezly.com/e601ae13-10f6-4faf-ba01-9a0a1dae8051/-/crop/3024x2918/0,297/-/preview/-/inline/no/Aura1+2026.jpg\"\n                data-mfp-src=\"https://cdn.uc.assets.prezly.com/e601ae13-10f6-4faf-ba01-9a0a1dae8051/-/crop/3024x2918/0,297/-/preview/-/resize/1200x/-/format/auto/\"\n                alt=\"Photo by Viabizzuno\"\n            />\n            <div class=\"image-thumbnail-rollover__caption\">\n                <svg class=\"icon icon-expand image-thumbnail-rollover__caption-icon\">\n                <use xlink:href=\"#icon-expand\"></use>\n            </svg>            </div>\n        </div>\n\n        <figcaption class=\"release-content-image__caption\">Photo by Viabizzuno</figcaption>\n    </figure>\n<p style=\"text-align: left\"><em>&quot;When we began developing Aura, the ambition was to work with light as the primary material of the project. With the wall-mounted version, that approach is extended into a new architectural condition, opening for a different relationship between light, surface and space. The project reflects a close dialogue between design, engineering and manufacturing throughout the process,&quot; says </em>Marius Myking, Director of Sn&oslash;hetta Product Design.</p><p style=\"text-align: left\"><strong>Expanding Aura</strong></p><p style=\"text-align: left\">Following its launch during last year&rsquo;s Milan Design Week, the collection is now extended with a wall-mounted version. Translating the same principles into a new architectural context, the design allows light to engage more directly with vertical surfaces &mdash; grazing, reflecting and revealing texture with subtle clarity. The fixture remains restrained in its expression, allowing the character and movement of light to define the spatial experience.</p><p style=\"text-align: left\">&ldquo;<em>What is particularly compelling in the wall-mounted version is that the underlying logic of Aura becomes easier to read. A highly technical solution is experienced in a more immediate way, as the light meets the wall directly and reveals its direction, softness and spatial effect with greater clarity. In that sense, the extension brings the concept forward in a way that feels both precise and intuitive,</em>&rdquo; says Myking. </p><p style=\"text-align: left\"><strong>Inside out</strong></p><p style=\"text-align: left\">As with the original Aura elements, the wall-mounted version is developed from the inside out. Performance, material and geometry are carefully calibrated to guide the light, ensuring both visual comfort and spatial precision.</p><p style=\"text-align: left\">&quot;<em>In extending Aura into a wall-mounted version, the intention was to preserve the precision and optical clarity of the original collection while adapting it to a new architectural application. The result is a fixture in which technical performance, restraint and spatial atmosphere remain closely connected</em>&quot;.</p><p style=\"text-align: left\">The result is a versatile addition to the collection, offering new possibilities for integrating light into interiors across both residential and public settings.</p><p style=\"text-align: left\">&quot;<em>The extension of the Aura collection with a wall-based application, the collection continues its exploration of light as a spatial tool &mdash; one that not only illuminates, but shapes atmosphere, perception and experience.</em>&quot; &ndash; Viabizzuno<br>\u200b</p><p style=\"text-align: left\"><a href=\"https://snohetta.openasset.com/Portals/cdae5da1-5032-4453-b3d4-0c8eeff0d59e\" target=\"_blank\" rel=\"noreferrer noopener\">Download high-res images</a></p><div\n    id='gallery-be124d49-0b7c-4436-9eba-b92dc4591f2d'\n    class='release-content-gallery release-content-gallery--layout-contained'\n    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We believe a starting point of social, environmental and economical sustainability is a prerequisite for product innovation. To ensure a meaningful impact, we partner with leaders in their field to explore and utilise research and emerging technologies to inform the design process and our impact on the world.</p><p>&nbsp;</p><p style=\"text-align: left\"><strong>About Viabizzuno</strong></p><p style=\"text-align: left\">Viabizzuno is a leading Italian company in architectural lighting, whose philosophy is based on craftsmanship, technology and design. Their lighting solutions combine innovation, creativity and quality. Founded in 1994 in Bentivoglio (Bologna), Viabizzuno has a direct presence in the main design capitals of the world and sales networks in more than 50 countries. Thanks to its research and numerous patents, the company is internationally recognised for the quality of its products and for its unique solutions in the fields of design and sustainability. For more information: <a href=\"http://viabizzuno.com/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>viabizzuno.com</strong></a>.</p><div class=\"release-content-contact\" id=\"contact-3ba1b237-7007-47cf-b3b1-b1905cc7f453\">\n    <div class=\"release-content-contact__avatar\"><img src=\"https://cdn.uc.assets.prezly.com/53f2b238-b8d6-416b-a931-5613794c08cc/-/crop/400x400/0,13/-/preview/-/scale_crop/128x128/center/-/format/auto/\" alt=\"Morten Moum\" class=\"release-content-contact__avatar-image\" /></div>\n    <div class=\"release-content-contact__details\">\n        <strong class=\"release-content-contact__name\">Morten Moum</strong>\n        <em class=\"release-content-contact__description\">Group PR and External Communication Lead, Sn&oslash;hetta AS</em>\n        <ul class=\"release-content-contact__details-list\"><li class=\"release-content-contact__details-list-item\"><a href=\"mailto:mortenm@snohetta.com\"  class=\"release-content-contact__details-list-item-link\" title=\"mortenm@snohetta.com\"><svg class=\"icon icon-paper-plane release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-paper-plane\"></use>\n            </svg>mortenm@snohetta.com</a></li>\n<li class=\"release-content-contact__details-list-item\"><a href=\"tel:+47 92 43 51 59\"  class=\"release-content-contact__details-list-item-link\" title=\"+47 92 43 51 59\"><svg class=\"icon icon-mobile release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-mobile\"></use>\n            </svg>+47 92 43 51 59</a></li>\n<li class=\"release-content-contact__details-list-item\"><a href=\"https://www.snohetta.com\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"release-content-contact__details-list-item-link\" title=\"snohetta.com\"><svg class=\"icon icon-browser release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-browser\"></use>\n            </svg>snohetta.com</a></li></ul>\n    </div>\n</div><p>&nbsp;</p>",
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